Performance Marketing

RESPONSIBILITIES:

Sales Planning and Strategy Development:

• Generate ideas for content, visuals, and videos to support advertising campaigns and product promotions.
• Propose ideas for product development, production, and improvement.

Marketing Campaign Planning and Management:

• Analyze user and market insights.
• Optimize SEO elements including product titles, descriptions, bullet points, keywords, and tags.
• Execute promotional and brand-building campaigns via Digital Marketing tools (SEO/SEM, Online Advertising, Email Marketing, Mobile Marketing, Social Media, SMS Marketing, Affiliate Marketing, etc.), including testing and performance evaluation.
• Run advertising campaigns (TikTok Ads and other platforms): plan, set up, optimize, and measure ad performance.
• Directly manage and execute advertising budgets.
• Collaborate with the support team to manage order fulfillment.

TikTok Shop Operations Management:

• Manage the TikTok Shop account.
• Oversee product listings: posting, inventory tracking, content updates, and optimization.
• Manage product pricing and adjust based on market trends and sales performance.

Reporting and Analysis:

• Monitor and report on sales performance weekly, monthly, and quarterly.
• Compile reports on product direction, customer demand, and market trends.
• Suggest new products/services and customer outreach strategies based on survey results.

REQUIREMENTS:

• Bachelor's degree, preferably in Economics, Foreign Trade, Technical Education, etc.
• 2–3 years of experience in data analysis and managing advertising campaigns.
• Good command of English (reading and writing).
• Strong analytical and logical thinking skills.
• Proactive, dynamic, and enthusiastic attitude.

BENEFITS:

Direct:

• Salary: Negotiable
• 13th-month salary + seniority bonus
• Social insurance per labor law
• Annual salary review
• Special allowances: client meeting, housing, etc.

Indirect:

• Provided with a computer for work
• Paid annual leave and birthday leave
• Annual company trip
• Annual health check
• Gifts for birthdays, Tet holidays, special occasions, weddings
• Free tea and coffee in the office
• Office located in the city center: clean, green, and convenient for commuting

WORKING HOURS:

• Morning: 8:00 AM – 12:00 PM
• Afternoon: 1:30 PM – 5:30 PM
• Monday to Friday
• Work on two Saturdays per month

WORKPLACE:
XL Office – 167 Tran Nao Street, An Khanh Ward, Thu Duc City, Ho Chi Minh City

APPLICATION:
Email subject: [MARKETING] – FULL NAME
Send your CV to: [email protected]
Or contact: 0938 253 801 (HR Department)